Using Social Media to Market Your Book

There are at least five things you can do to promote your book after you have written it and self published it. This article goes through some of the ways to market your book in an efficient, profitable and productive manner.

Social Sites

There are the old standbys like Facebook, Twitter, StumbleUpon and Pinterest that you can use to help friends and family learn about the fact that you have conquered the task of becoming a published author. But there is also business networking sites like LinkedIn and Manta that could help as well. These sites allow you to contact people in ways that regular emailing cannot. 

Article Directory Sites

There are literally thousands of article directory sites and e-magazines like ezine.com that are more than willing to help you promote your new book with an article, testimonials from readers, as well as any research uncovered as a result of your book. This also includes bookmarking sites like Dropjack and Digg. Using companies like articlesandsubmissions.com to manually submit articles about your book to social media and article directory sites increases your chances for immediate recognition in the writing community.

Press Release Sites

There are hundreds of sites for which you can write keyword specific press releases. Outsourcing sites like Fiverr.com has vendors willing to send out the press release touting your new book to most of these sites for only $5.00 – and, although the submissions are automated, vendors usually provide a report as to which sites were profitable. 

Media Sites

 YouTube.com and Vimeo.com and dozens others are great ways to send your message out to the masses via video. You can record how you came up with the idea for the book, or you can release your findings from your research. You can give a quick ‘How to’ seminar based on information taught in your book or animate some of the scenes to promote it. Most everyone likes watching videos – so why not let them watch one about your book? 

Crowd funding Sites

Although relatively new, pledge portals otherwise known as crowd funding sites allow consumers to donate money to projects they believe in. After your book is finished, use sites like ThePledgePortal.com to invite your friends and family to donate so that you can adequately market your book offline to bookstores and online to publishers and retailers.